AI Visibility

See how your brand shows up inside AI assistant answers, who's winning instead, and why — so you can treat LLMs as a measurable marketing channel.

AI Visibility tracks how often your brand — and your competitors — show up inside AI assistant answers (ChatGPT, Claude, and other LLMs), which sources those models pull from, and how your own site pages are being indexed and cited.

It treats LLMs as a measurable marketing channel. Instead of guessing whether buyers asking AI about your category ever hear your name, you can see it, rank it, and act on it.

What it answers

Use AI Visibility to answer three questions:

• Are we showing up? How often your brand appears in AI answers for the prompts your buyers actually ask.
• Who's winning instead? Which competitors dominate AI answers, and by how much.
• Why? Which third-party sources — and which of your own pages — AI models cite, and where the gaps are.

In this section

Global Controls (Filter Bar)

Set a filter once and it scopes every AI Visibility tab — narrow by brand, time window, AI platform, or topic and keep that context as you move between views.

Overview Dashboard

The single-screen summary of your AI Visibility — whether your brand is showing up in AI answers, who's showing up instead, and which sources drive it.

Prompts & Topics

The library of prompts you track your brand's AI visibility against, and the topic clusters that organize them — plus what each prompt column tells you.

Rankings

The full competitive leaderboard of which brands rank highest in AI answers for your tracked prompts — and how to read what it's telling you.

Sources & Citations

Learn where AI models get their information when they answer your prompts — and how to turn those sources into visibility for your brand.

Site Pages

How your own site is being discovered and cited by AI — which pages are indexed, how they rank, and which ones drive your brand into AI answers.

Metric Glossary

Plain-language definitions for the metrics used across the AI Visibility tabs — Visibility, Position, SOV, Sentiment, citation rate, and more.