Buying Stage
Buying stages are typically categorized into several phases:
- Awareness
- Consideration
- Decision
- Purchase
Each stage captures different actions and behaviors of a potential customer.
Understanding each stage
Awareness
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What: Early-stage prospects discovering your brand through their first website visit.
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Action: Track visits and engagements to identify interst and nurture with educational content.
Consideration Stage
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What: Prospects actively evaluating your product by engaging with content, filling out forms, or viewing pricing.
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Action: Track intent signals and engagement trends to identify interest and follow up with targeted messaging.
Decision Stage
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What: Prospects are highly engaged, repeatedly visiting key pages, reviewing case studies, or spending significant time on your site.
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Action: Monitor intent signals and engagement trends to initiate direct outreach and guide them toward conversion.
Purchase Stage
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What: Prospects showing strong buying intent by engaging with pricing pages, spending extended time on key content, or requesting a demo.
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Action: Facilitate the purchase with clear next steps, personalized support, and timely follow-ups to close the deal.
Filter Accounts based on Buying Stage
Step 1: Click Filters dropdown
Step 2: Type Buying Stage in the search bar inside filters dropdown.
Step 3: Click the Buying Stage then add conditions
After adding the filter, the table is now ordered based on the specified condition.